North American eSports powerhouse Evil Geniuses has officially linked up with developer platform XBorg to launch an innovative fan engagement platform. The new partnership promises to deliver next-level personalized experiences to the EG faithful.
While details about what exactly these experiences will include are still under wraps, fans can already claim a free Evil Geniuses virtual collectible on the platform’s website — a small taste of what’s to come.
Traditional companies optimise for shareholder returns. We’re optimising for industry-wide impact by creating a public good for gaming
Louis Regis, XBorg’s Founder and CEO
This deal marks another big milestone for XBorg, which has already worked with heavyweights like Team Liquid, Ninjas in Pyjamas, and Team BDS. Earlier this year, they also added JD Gaming from China to their growing roster of esports partners.
XBorg has carved out a name for itself by creating gamified experiences that bring fans and teams closer together. From challenges and point-based rewards to team-driven branding, their platform makes sure every fan interaction feels authentic and unique.
