The Chiliz Group, known for its fan token platform Socios.com, has acquired a 51% controlling share in European esports organization OG Esports. The deal highlights Chiliz’s confidence in OG’s fan-driven model and web3 potential.
This move follows the success of OG’s fan token, which became the first esports-related token on Socios to exceed a $100 million market cap.
With this acquisition, Xavier Oswald (an earlier co‑founder and shareholder) steps in as CEO, while original co‑founders Johan “n0tail” Sundstein and Sébastien “Ceb” Debs will lead a new project aimed at reinforcing OG’s competitive infrastructure and fostering innovation across esports and web3.
As part of the deal, Socios.com becomes the exclusive platform for the $OG fan token’s wallet and engagement tools. OG has built a reputation since its founding in 2015, especially with back‑to‑back wins at The International in 2018 and 2019, as well as expansion into titles like Counter‑Strike and Honor of Kings.
Chiliz sees this as a prime example of how fan tokens can generate real economic value and strong engagement when aligned properly with an esports brand.
